JOURNALISM & MASS COMM

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Creative Writing

Duration: 30hrs (2 weeks)

Course Fees: INR 1000 for Rama University students and INR 2000 for other students

Registration Start: August 14, 2020

Course Commencement: August 17, 2020

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Unit-1: Creative Writing- Introduction, Features of Creative writing, Tools of Creative writing, Creative Writing Samples

Unit-2: Characteristics of good writing, Vocabulary, Precise Language, Word Choices

Unit-3: Imagery, Character setting, Plot setting, Point of view, Sensory Details, Playwriting

Unit-4: Descriptive Writing, Persuasive Writing—Commercial, Memoir—Reflective Writing, Humor, Using Structure to Reflect Theme, Art, Music as Inspiration for Poetry

Value-Added Proposition: Guest Lectures from Experts.


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Courseware: Course material is provided in printed / electronic form.

Mode: Classroom mode

Eligibility: Undergraduate, post graduate students, and working professionals having qualifying certificate of 10+2 or equivalent

Evaluation System: A 100 marks paper (50 marks internal and 50 marks external).Student needs to score at least 40% to pass.

Target Audience: Undergraduate, Post Graduate students, and Working professionals

Certification: On successful completion of the course, certificates will be awarded to every participant.


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Creative writing encourages students to exercise their creative minds and practice using their imaginations. It improves their ability to come up with alternatives.

Writing gives students more opportunity to assert themselves, their opinions and to develop their “voice.”

It builds the confidence of students to clearly communicate their point of view, their thoughts, and their feelings.


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Graphic Designing

Duration: 4 Weeks

Course Fees: INR 2500

Registration Start: August 14, 2020

Course Commencement: August 17, 2020

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Unit-I [Principles of Design & Graphics]
  • Graphic designer and his role
  • Elements of design
  • Principles in designing
  • Characteristics of vision
  • Human interpretation of movement,
  • Psychological influences of consistency.
  •  Typography: Physical form, aesthetics, and classifications
  • Colour: Physical forms, psychology, color scheme and production

Unit-II [Layout]
  1. Components of layout and layout planning
  2. Advertisement layout
  3. Broadsheet and Tabloid layout
  4.  Magazine & Book Layout

Unit-III [Visuals, Design and DTP]
  • Basics of Desktop Publishing,
  • Photoshop, Coral draw, Quark Express
  • Visuals: Physical forms, functions & editing
  • Poster Design
  • Logo Design
  • Brochure Design, Leaflets, Pamphlets

References
  • Designing Brand Identity: An Essential Guide for the Whole Branding Team – Alina Wheeler
  • Graphic Design the new basics – Ellen Lupton
  • How to be a graphic designer  - Paul Woods
  • Graphic Design: A user’s Manual

VALUE ADDED PROPOSITION: Guest Lectures from Experts.


Enroll Now!

Courseware: Course material is provided in printed / electronic form.

Mode: Classroom mode

Eligibility: Undergraduate, post graduate students, and working professionals having qualifying certificate of 10+2 or equivalent

Evaluation System: A 100 marks paper (50 marks internal and 50 marks external).Student needs to score at least 40% to pass.

Target Audience: Undergraduate, Post Graduate students, and Working professionals

Certification: On successful completion of the course, certificates will be awarded to every participant.


Enroll Now!

Graphic design is important in almost every field that includes- marketing, magazine layout, etc. A good graphic design should effectively communicate the message of the sender to the target audience using tools of visual communication.

A good graphic designer has the capability to enhance the readability of the content of your and grab the reader's attention towards the message by choosing appropriate typefaces, colors, sizes, and images. Now let us discuss it in detail.


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